Discover the best-selling printables on Etsy and learn how to start your digital product empire with this complete guide to creating and selling on Etsy. Etsy remains the leading marketplace for crafty business people and in recent times, it has been printables that have taken the marketplace by storm. Printables are a highly desired product because they are inexpensive, easily created, and render passive income. Because of all these reasons, selling printables on Etsy has become a profitable side business for many sellers.
If you are interested in this world of printables, Etsy has quite a bit to offer. This blog dives into the best selling printables, how they can be created and helpful tips to ensure that they sell on Etsy.
What Are Printables?
As the name suggests, printables are digital products that customers can easily download and print at their convenience. There are no inventory, shipping, or storage processes involved, which minimizes the risk of loss significantly.
Here are some types of printables:
– planners and calendars
– wall art
– wedding templates
– worksheets and educational resources
– party decorations
Why Printables Are Perfect for Etsy
– Minimal Initial Costs: Printables do not require any supplies, so there is no spending on product materials, packaging or shipping.
– Scalability: One single print can be used for an unlimited number of copies without any extra work, which means there is an endless opportunity for profit.
– Appeal to Wide Audience: From students, and parents to small business owners and even event planners, anyone and everyone can use printables.
\textbf{After first establishing the business, you have the opportunity to create printables that generate revenue passively – even while you sleep.}
\textbf{Etsy’s best selling categories when it comes to printables:}
\textbf{1. Planning and Organizational Printables} Planners are some of the most popular printables on Etsy due to the ability they provide users to plan their life, goals, and tasks in an organized manner.
Some examples include:
\begin{itemize}
\item Daily, weekly, and monthly planners
\item Budget trackers
\item Meal planners
\item Fitness journals
\item Goal-setting worksheets
\end{itemize}
\textbf{Pro Tip: Use different planners and stylishly design “mom planners”, “student planners”, or “wedding planners” for different niches.}
\textbf{ 2. Printable Wall Art and Home Decorations} Customers searching for inexpensive methods to enhance the aesthetics of their home could make use of wall art printables. Some examples include; quotes, minimalist art, watercolor designs, or seasonal decorations.
\textbf{3. Wedding Printables:} Wedding planning can often be too expensive, leading brides to search for DIY options to save money. Designed printables are an elegant and affordable way to create stunning wedding decor and stationery.
\textbf{Pro Tip: You can boost the perceived value of your items by offering sets of three or five prints that are similarly designed.}
\textbf{Trendy Styles When It Comes to Wall Art:}
\begin{itemize}
\item Bohemian & Abstracts
\item Motivational Quotes
\item Seasonal Decorations
\item Nursery Prints
\end{itemize}
Most Printed Wedding Items:
– Invitation Design Templates
– Save the Date Cards
– Seating Charts
– Table Number Cards
– Thank You Cards
Pro tip: Offer fill-in templates on Canva or Adobe Acrobat so that customers can enter their details.
Educational Printables.
These are loved by some teachers, parents, and homeschoolers alike since they are both efficient and very cheap.
Some Popular Educational Printables are:
– Preschool Learning Activity Sheets
– Flashcards
– Math, Science, and Language Arts Worksheets
– Reading Logs
– Charts for Rewards
Pro tip: Make your designs fit the most used curriculums or themes like seasons, holidays, or characters.
Small Business Printers: Making them efficient and cost-effective are important to budding entrepreneurs and newly formed small businesses, this is why printables intended for this area can be very advantageous.
Event and Party Decoration Items
Everyone celebrates birthdays and baby showers and therefore there is an ample addition for printables made for such parties. Customers usually prefer such printables since they can be printed anytime they need.
Some Popular Party Printables are:
– Banners
– Cake Topper Decorations
– Tags
– Props for Photo Booths
– Games for the Party (bingo, scavenger hunts, etc.)
Pro Tip: Consider adding themed packs. “Frozen Birthday Party Printable” and “Rustic Bridal Shower Printables”
Business Printables that are Most Sought After:
Social media posting planners
Profit and loss trackers
Product stock sheets
Order forms
Branding materials (logos, labels and tags)
Pro Tip: Use modern templates that will fit in well with the branding of small business owners.
The Process of Creating Money-Making Printables
1. Use the Proper Equipment
Canva, Adobe Illustrator, or even Photoshop will be great for designing sophisticated printables, so having access to those professional tools is paramount. If you are just starting with printables I highly recommend using Canva, it has loads of templates that will make your life easier.
2. Investigate Your Business Target
Etsy, data from google and even Pinterest have become helpful in determining what users are interested in purchasing, so make sure to explore these resources. Make sure to look at already successful shops, but inspire yourself to create original designs.
3. Make It Look Pretty
People who shop on Etsy are drawn towards printables that look gorgeous and stand out. For that to happen be sure to utilize popular fonts, a well-thought-out color scheme, and well-structured layouts.
4. Be user friendly
Make editable versions available, like PDFs and Canvases, so your buyers can have customized printables. Another great feature to enhance the user’s experience is to create bundles so customers get more value.
5. Listing Optimization
Pick inviting titles and tags that draw attention such as: “Weditable Printable Wedding Invitations”.
Don’t forget to include a detailed description that signifies what makes these printables special like their file type, size, and ways in which they can be utilized.
Provide attractive mockups as well to demonstrate how the final printables are meant to look.
How to Price Your Printable Products
When starting your Etsy shop, pricing must be done correctly as it can either propel or ruin your Etsy shop. Keep in mind these points:
– How long it took and how much effort went into the design
– What are other competitors charging
– What is the worth of the product. Single printables are different from printable bundles.
Make sure to quote a lower price at the start but increase it as your shop gets more reputation and reviews.
Advertising Your Etsy Shop Selling Printables
Making exciting and fun printables is only half the job. To generate traffic and sales, marketing is extremely vital.
a) Social Networks
Show off your designs and how they can be utilized on Instagram, TikTok, and Pinterest, the last one being a perfect area for traffic for your Etsy shop.
b) Create a Blog
Include niche relevant blogpost like “The Perfect Wedding Planning” and “Organize Your Life Effectively” along with linking your printables.
c) Email Newsletter
Encourage people to sign up to your newletter by giving them free printables and later promote these new products and sales via newsletters.
Best Tips That Could Help You Choose Wisely
– Small Steps First: Concentrate on one category or niche before expanding your product selection.
– Remain Steady: With new designs, routinely maint you shop so that clients keep coming.
Focus on reviews and improve your products based on the suggestions made by your customers.
High-quality product shots can massively increase your sales. Use mockup tools such as Placeit to show off your designs.
Conclusion
Selling printables on Etsy is a marvelous source of passive income while engaging in something that you are passionate about. By putting in the right strategies and the effort, you are able to turn your shop into a successful business.
Whether you are a teacher or a graphic designer or simply someone who is creative, there has never been a better time to go into printables. So start brainstorming, designing, and listing your products today – you may very well design the next best seller on Etsy!